ProjectSTS Communication’s Absen Installation for Virtual ProductionLocationMilan, ItalyInstallerSTS CommunicationsSubmitted byWildwood Plus
STS Communication opted for Absen’s PL 2.5 series with 1/8 Scan for superior virtual production and on-camera applications, and Brompton processing. They decided to invest in a substantial number of panels, approximately 500 square metres in total, renovate another studio and cater to clients’ requests for LED installations in their venues.
Absen LED screens are ideal for virtual production due to their high brightness, wide viewing angles, and colour accuracy. The project incorporated two companies working together to develop the best solution. The Absen LED was ideal because they also have a low latency, which is important for real-time rendering. This has allowed the new virtual production facility to be able to:
Create realistic and immersive environments for feature films and television shows. For example, STS can use the studio to create a virtual cityscape, a forest, or a space station.
Produce virtual sets for commercials and music videos. This allows STS to create unique and eye-catching visuals for its clients.
Develop and test new virtual production technologies. With its access to skilled creatives, STS now has the ability to be at the forefront of virtual production innovation.
The project was planned for a seamless integration with the following criteria:
Curved, Circular LED System: A bespoke LED system based on their rental cabinet
Matte Surface: Minimizing reflections during shoots for superior image quality
High Refresh Rates and Advanced Control: Ensuring camera matching and precise colour adjustment
Absen LED was chosen to meet these criteria, as the project unfolded, several challenges emerged that demanded innovative solutions. Notably, the angle of the LED panels did not align with the desired curve, and therefore the team needed special aluminium CNC plates. To surmount this obstacle, the team conducted rigorous testing of various plate samples to ensure a seamless and smooth curve was achieved and bespoke plates were created.
The implementation of the display was headed up by the exceptional STS team of technicians and creatives, who successfully executed the project, creating a unique and curved LED screen, tailored to the precise needs and requirements.
STS Communication opted for Absen’s PL 2.5 series with 1/8 Scan for superior virtual production and on-camera applications, and Brompton processing. They decided to invest in a substantial number of panels, approximately 500 square metres in total, renovate another studio and cater to clients’ requests for LED installations in their venues.
Selecting the ideal LED display partner was crucial to meeting the project’s demanding requirements. STS chose to go forward with Absen as their preferred display partner having had a long-standing relationship dating back to 2018 including the two companies previously collaborating on product development. This experience and the resultant cooperative spirit made working together again a natural step and helped the project reach a very successful conclusion.
This project should win as it highlights Absen LED screens are ideal for virtual production due to their high brightness, wide viewing angles, and colour accuracy. The project incorporated two companies working together to develop the best solution. The Absen LED was ideal because they also have a low latency, which is important for real-time rendering. This has allowed the new virtual production facility to be able to:
Create realistic and immersive environments for feature films and television shows. For example, STS can use the studio to create a virtual cityscape, a forest, or a space station.
Produce virtual sets for commercials and music videos. This allows STS to create unique and eye-catching visuals for its clients.
Develop and test new virtual production technologies. With its access to skilled creatives, STS now has the ability to be at the forefront of virtual production innovation.
The results of the project have been met with enthusiasm and approval from clients, DOPs, and the entire team involved in the project. New clients have been particularly impressed with the video quality and the precision quality of the installation.
The project should not only win for the performance of the VP studio but also STS’s and Absen’s collaboration as it exemplifies the dedication to delivering innovative and high-quality solutions, and the project’s subsequent success serves as a testament to the benefits of long-term collaboration, innovative product choices, and a talented, multidisciplinary team.
