Bullring and Bluewater Shopping Centres

The high-resolution Absen LED screens provide brands with a powerful platform to engage customers, tell their stories in a captivating way, and stay ahead of the competition. The project serves as a testament to the combined power of innovative technology, strategic planning, and efficient execution, ultimately creating a win-win situation for both brands and shoppers.

Absen’s A2719 provides the ideal viewing experience for close-up advertising within a retail environment, with high refresh rate and contrast ratio to support its ability to produce excellent picture and video quality ensuring true to content results.

The A2719 features high brightness, contrast and high colour accuracy, to deliver stunning visuals, as well as seamless integration capability which offers an ideal platform for brands to tell stories and connect with customers in a captivating way. The superior image quality and vibrant colours allows organisations to craft engaging content that grabs the attention, drives results, and fosters memorable brand experiences.

The project’s tight deadline demanded a smooth and efficient execution – the importance of minimising downtime in such a high profile retail setting as the Bullring and Bluewater Shopping Centres cannot be understated.

This project had to have extremely efficient project management and the adaptability of the Absen A2719 was instrumental in meeting these constraints. It allowed a smooth transition to the new screens, minimizing downtime and ensuring a seamless experience for shoppers.

In total, EcoVista replaced two existing LCD sites within the Bullring and Bluewater Shopping Centre in Kent, with 165-inch Absen LED screens. The A2719 provides the ideal viewing experience for close-up advertising within a retail environment, with high refresh rate and contrast ratio to support its ability to produce excellent picture and video quality ensuring true to content results. EcoVista’s expertise went beyond simply installing the new screens. They designed and built a custom enclosure, ensuring seamless integration with the existing infrastructure while transforming the LED into an interactive experience that further enhances the impact of the displayed content.

Absen was able to fully support EcoVista to implement a more advanced and captivating form of digital signage. By combining innovative technology, strategic planning, and efficient execution, EcoVista has enabled its retail clients to continue to deliver impactful advertising experiences, while staying ahead in the competitive retail landscape.

The successful collaboration between EcoVista and Absen has resulted in a significant upgrade for Limited Space’s digital advertising offering. The high-resolution Absen LED screens provide brands with a powerful platform to engage customers, tell their stories in a captivating way, and stay ahead of the competition. The project serves as a testament to the combined power of innovative technology, strategic planning, and efficient execution, ultimately creating a win-win situation for both brands and shoppers.

The project ran seamlessly from start to finish, with outstanding results beyond expectation. Due to the adaptability of the Absen A2719 and EcoVista’s vast knowledge all challenges were minimised, and the team were able to meet the tight deadline with smooth execution.

Limited Space, specialists in Retail & Lifestyle destination media, undertook a digital transformation at the iconic Bullring Shopping Centre in Birmingham. Offering brands a platform to craft and distribute engaging content to its audience, Limited Space knows the importance of ensuring that key digital spaces incorporate the latest technology capable of delivering visual brilliance to maintain appeal to advertisers.

Partnering with EcoVista, a specialist in sustainable digital signage solutions, together they deployed Absen’s A2719 LED, part of the ACCLAIM series for the city’s largest shopping experience. The A2719 features high brightness, contrast and high colour accuracy, to deliver stunning visuals, as well as seamless integration capability which offers an ideal platform for brands to tell stories and connect with customers in a captivating way. The superior image quality and vibrant colours allows organisations to craft engaging content that grabs the attention, drives results, and fosters memorable brand experiences.

In total, EcoVista replaced two existing LCD sites within the Bullring and Bluewater Shopping Centre in Kent, with 165-inch Absen LED screens. The A2719 provides the ideal viewing experience for close-up advertising within a retail environment, with high refresh rate and contrast ratio to support its ability to produce excellent picture and video quality ensuring true to content results.

This project should win due to its successful installation and collaboration between EcoVista and Absen which has resulted in a significant upgrade for Limited Space’s digital advertising offering.

The high-resolution Absen LED screens provide brands with a powerful platform to engage customers, tell their stories in a captivating way, and stay ahead of the competition. The project serves as a testament to the combined power of innovative technology, strategic planning, and efficient execution, ultimately creating a win-win situation for both brands and shoppers.