{"id":3740,"date":"2021-06-01T16:03:39","date_gmt":"2021-06-01T15:03:39","guid":{"rendered":"https:\/\/mondodrawards.com\/2021\/?post_type=portfolio&p=3740"},"modified":"2021-06-01T16:03:39","modified_gmt":"2021-06-01T15:03:39","slug":"soul-of-mexico","status":"publish","type":"portfolio","link":"https:\/\/mondodrawards.com\/2021\/portfolio\/soul-of-mexico\/","title":{"rendered":"Soul of Mexico"},"content":{"rendered":"

[vc_row][vc_column column_width_percent=”100″ override_padding=”yes” column_padding=”2″ overlay_alpha=”50″ gutter_size=”3″ medium_width=”0″ mobile_width=”0″ shift_x=”0″ shift_y=”0″ shift_y_down=”0″ z_index=”0″ width=”1\/1″][vc_gallery el_id=”gallery-71766″ type=”carousel” random=”yes” medias=”3741,3742,3743,3744,3745,3746″ carousel_lg=”1″ carousel_md=”1″ carousel_sm=”1″ gutter_size=”0″ carousel_height=”equal” carousel_interval=”3000″ carousel_navspeed=”400″ carousel_loop=”yes” carousel_nav=”yes” carousel_nav_mobile=”yes” carousel_nav_skin=”dark” carousel_dots=”yes” carousel_dots_space=”yes” carousel_dots_mobile=”yes” carousel_dots_inside=”yes” stage_padding=”0″ single_style=”dark” single_overlay_opacity=”1″ single_padding=”2″ single_border=”yes”][vc_column_text]Branded as \u2018The Soul of Mexico\u2019 in Dubai, Meshico group consists of three restaurants across the city: Puerto 99 Bluewaters, which overlooks Dubai Marina and the JBR skyline; Meshico The Point, The Palm Jumeirah, overlooking Atlantis the Palm; and Tulum, Dubai Mall, next to the Dubai Fountains.<\/p>\n

Each of these characterful venues have their own bar area with live DJs, an array of moving heads, and a top-of-the-range Martin Audio PA system powered by Powersoft amplifiers.<\/p>\n

While this is all to be expected for a high-end chain of restaurants in a city like Dubai, the Meshico group decided that an extra layer of visual splendour was needed; namely a mesmerising table-mapping show that expresses the ethos of the brand and the spirit of Mexico itself.<\/p>\n

In order to make this ambitious vision a reality, the Meshico group\u2019s first port of call was Pulse Middle East \u2013 one of the region\u2019s most well-respected integrators.<\/p>\n

\u201cThis was a new customer for Pulse Middle East,\u201d said Greg Brown, the company\u2019s operations director. \u201cWe were introduced thanks to our portfolio and a business relationship between Pulse and Meshico Group soon blossomed. Once we received their brief for the table mapping aspect of the install, we decided that the high build quality and attractive price point of Digital Projection\u2019s products made them the ideal choice for the job.\u201d<\/p>\n

The brief from Meshico group was for versatile projectors that could be used in a variety of orientations and throw distances. Due to the challenging nature of the environment, they also required high levels of both brightness and colour accuracy to show off the advanced content being displayed.<\/p>\n

General manager for Digital Projection in the Middle East, Matt Horwood, said: \u201cDigital Projection worked with Pulse on the design and supply of this project to ensure we could deliver a technically complaint solution within the timescale required. Projection mapping provided the most versatile and accurate solution for the client, as it keeps the technology away from the customers but displays the content and wow factor right before their eyes.\u201d<\/p>\n

A total of five Digital Projection E-Vision Laser 8500 projectors were chosen to cover five tables; two individual tables and three that had been combined to make a 4.5m long surface able to seat 12.<\/p>\n

The E-Vision Laser 8500 Laser delivers a stunning 8,500 lumens from a stable solid-state light source, capable of producing over 20,000 hours of illumination. This single chip projector was developed with \u2018Fit and Forget\u2019 directive, ensuring it needs only minimal maintenance throughout the lifetime of the display, which was music to the Meshico group\u2019s ears.<\/p>\n

Equally compelling for them was the lack of lamp replacements due to the solid state illumination system. By bypassing regular lamp replacement cycles, almost all costs related to the E-Vision Laser are incurred at time of purchase. This key characteristic allows the E-Vision Laser to have a much lower cost of ownership over the lifespan of the display.<\/p>\n

With the projection hardware chosen, the first step for the team was to find a solution where a single mobile device could control the lighting, audio, and projection at the same time.\u00a0This solution needed to be elegant, simple and be completely bespoke.<\/p>\n

\u201cPixilab Blocks offered us the ultimate solution,\u201d said Brown.\u00a0\u201cAdmin tablets control the tables and the phases of the journey as well as writing live text upon the table at any time.\u00a0User control of individual places using individual tablets locked to the position the guest is sitting to have guest interactivity with the menu.\u201d<\/p>\n

The Pixilab Blocks were seamlessly integrated with Dataton\u2019s Watchout to provide a multi display output to the system, creating a beautiful image across the huge main table.\u00a0Interactivity comes with the help of a Blocks spot sending NDI video into Watchout to add the additional elements.<\/p>\n

When the button is pushed to start the show, the video loop synchronises with house lighting and audio to create a truly unique ambiance.<\/p>\n

\u201cMeshico are ecstatic about creating this first-of-its-kind guest experience for their customers,\u201d said a spokesperson from Meshico group.\u00a0\u201cUpon booking a table,\u00a0content can be customised for a guest for special occasions, including posting personalised photos upon the table.\u00a0We are excited to witness birthdays, anniversaries and marriage proposals that make full use of this unique and beautiful dining experience.\u201d<\/p>\n

\u201cWe really enjoy working with Pulse for a number of reasons,\u201d said Matt. \u201cThey have the experience, the knowledge and the technical skills to design and install even the most complex audio-visual systems. This offers Digital Projection peace of mind when partnering on such technically demanding projects; safe in the knowledge that the complete system will always exceed the customers\u2019 expectations.\u201d[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column width=”1\/4″][\/vc_column][vc_column width=”1\/4″][\/vc_column][vc_column width=”1\/4″][\/vc_column][vc_column width=”1\/4″][\/vc_column][\/vc_row][vc_row][vc_column width=”1\/1″][vc_separator][vc_button border_width=”0″ link=”url:https%3A%2F%2Fmondodrawards.com%2F2021%2Fview-entries%2F|||”]BACK TO ENTRIES[\/vc_button][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"

[vc_row][vc_column column_width_percent=”100″ override_padding=”yes” column_padding=”2″ overlay_alpha=”50″ gutter_size=”3″ medium_width=”0″ mobile_width=”0″ shift_x=”0″ shift_y=”0″ shift_y_down=”0″ z_index=”0″ width=”1\/1″][vc_gallery el_id=”gallery-71766″ type=”carousel” random=”yes” medias=”3741,3742,3743,3744,3745,3746″ carousel_lg=”1″ carousel_md=”1″ carousel_sm=”1″ […]<\/p>\n","protected":false},"author":6,"featured_media":3746,"parent":0,"menu_order":0,"comment_status":"open","ping_status":"open","template":"","meta":{"inline_featured_image":false,"footnotes":""},"portfolio_category":[37],"class_list":["post-3740","portfolio","type-portfolio","status-publish","has-post-thumbnail","hentry","portfolio_category-restaurant-2021"],"_links":{"self":[{"href":"https:\/\/mondodrawards.com\/2021\/wp-json\/wp\/v2\/portfolio\/3740","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mondodrawards.com\/2021\/wp-json\/wp\/v2\/portfolio"}],"about":[{"href":"https:\/\/mondodrawards.com\/2021\/wp-json\/wp\/v2\/types\/portfolio"}],"author":[{"embeddable":true,"href":"https:\/\/mondodrawards.com\/2021\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/mondodrawards.com\/2021\/wp-json\/wp\/v2\/comments?post=3740"}],"version-history":[{"count":1,"href":"https:\/\/mondodrawards.com\/2021\/wp-json\/wp\/v2\/portfolio\/3740\/revisions"}],"predecessor-version":[{"id":3747,"href":"https:\/\/mondodrawards.com\/2021\/wp-json\/wp\/v2\/portfolio\/3740\/revisions\/3747"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mondodrawards.com\/2021\/wp-json\/wp\/v2\/media\/3746"}],"wp:attachment":[{"href":"https:\/\/mondodrawards.com\/2021\/wp-json\/wp\/v2\/media?parent=3740"}],"wp:term":[{"taxonomy":"portfolio_category","embeddable":true,"href":"https:\/\/mondodrawards.com\/2021\/wp-json\/wp\/v2\/portfolio_category?post=3740"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}